Tag Archives: Freemium

Gameloft Releases ‘NFL Pro 2012’ for Free, Freemium takes New Meaning

Gameloft has released NFL Pro 2012 on the App Store for absolutely zero dollars, a move that I find quite exciting, yet peculiar at the same time. It looks as if the game is similar in style to games such as Smurfs’ Village in that you level up and unlock more objects, plays, and players as you progress.

This is quite an intriguing concept as there haven’t been any sports games in the App Store to use the freemium model yet. What it essentially does is it allows many people to play the game, and it keeps people playing by giving them incentives such as unlocking a new part of the playbook.

Before, Gameloft had tried delving into the freemium model through games such as Starfront, but it didn’t find much success, as many people weren’t too comfortable with the idea (including me). But since then, Gameloft has released freemium titles such as The Oregon Trail: American Settler and Green Farm in order to fit the model more closely.

I’m personally very excited to see how this model works in NFL Pro 2012, and we’ll have some sort of review up soon.

For now, you can check it out yourself in the App Store for free.

UPDATE: NFL Pro 2012 involves buying parts of the playbook through the money you earn.  The game itself is extremely slow because of all the play-choosing and buying you have to do, and it’s not really worth it.  It basically forces you to use real-world money to actually be good in the game, and it’s overall a quite tedious experience.  So if you were thinking about downloading it, don’t go through the trouble.  It’s not that great.

Gameloft Adopts New Business Model with Imminent Launch of Sacred Odyssey: Rise of Ayden

To quote Gameloft’s press release, “On February 3, 2011, Sacred Odyssey: Rise of Ayden will be launched for free on the App Store. Once downloaded for free, the game will let the player take his first steps on this epic adventure. Then, if the player is prepared to take up the challenge, he will be able to unlock the full game through in-app purchase, for $6.99. This new mechanism allows Gameloft to adopt a freemium model that is becoming increasingly popular among game developers and consumers alike. Plunge into the most ambitious Action RPG ever released on iOS! Become Ayden, a young hero chosen by the god Uryah to save the kingdom of Lasgalen from the Apocalypse. Sacred Odyssey: Rise of Ayden is an amazing adventure in a majestic world that will fascinate you for countless hours.”

My understanding is that this will enable the consumer to download the game, play a small bit of it, and then buy the entire title as an in-app-purchase if they enjoy the demo.  Most Gameloft titles have a “lite” version which fulfills this same function, but this new model will make the process more streamlined.  This is interesting (if not earth-shaking) news, because it marks Gameloft’s first foray into the increasingly popular “freemium” pricing model.  With such a big name in iOS gaming adopting this pricing scheme, it isn’t far-fetched to think other companies might well follow suit, especially if Gameloft enjoys increased success with this distribution model.

‘Strike Knight’ Released by Backflip Studios

The makers of Harbor Havoc 3D and the enormously popular Paper Toss have released their newest bowling game Strike Knight, a game that uses the freemium payment model made popular my ngmoco:) and others.  But this freemium model isn’t so bad, as the only in-app purchase so far is to remove ads.

That type of model would be somewhat familiar to Paper Toss, which was available for free along with an ad-free version that was available for $0.99.  For those that aren’t bothered too much by ads, the free version should sit quite close at home.

Strike Knight has been implemented with the Plus+ social network along with puck bowling physics, some sweet voiceovers, and a pass-and-play mode for up to 4 players.  For free, it’s hard not to try it out.

MiniSquadron Special Edition now available, and it’s free?!

The sequel to last year’s surprise hit “MiniSquadron” has just been released on the app store and it’s available for free.  That’s right, no strings attached folks.  Here’s a listing of MiniSquadron Special Edition’s features:

  • 8 brand new levels, beautifully drawn and each accompanied with a track by more dead composers
  • Helicopters which hover – providing new gameplay opportunities
  • Over 50 more planes to unlock
  • 2 new power ups: “Rapid Fire” and “Freeze”
  • A new weapon – Fireballs!
  • More animals to shoot down – including Jellyfish, Vampires, and Hamsters!
  • OpenFeint Achievements!

While the core game itself is indeed free, it appears the developer MrFungFung has chosen to go the “Freemium” route by offering additional level packs for the modest price of $0.99 each.  If you enjoy the game, as many of you no doubt will, why not support this critically acclaimed developer with an in-app purchase?